HUGO BOSS
HUGO BOSS
Conception d’un kit d’aménagement des vitrines, HUGO BOSS international, printemps 2006.
Through my concept I want to bring more fantasy to the windows to highlight the products.
This concept started with the idea of «covering» and «uncovering» something with differents structures,.like the famous artist Christo.
This idea is a parallel with our desire to uncover ourselves in spring, and be free of our winter clothes.
Tendances and future trends are more and more adapted to the skin and transparency.
To express this idea I have chosen an organic shape. A round form like the shapes of nature in spring time.
This form will change its texture every season like the cosmos.
These changes can be made using covers. First with thick material and later with thinner textiles, like our clothes.
The unit is made with a translucid base in acrilic glass, and is completed with different covers.
It can be assembled in a more wild way for « Orange » or more strictly for « Black ».
This concept can be devloped with sommes other covers for each season. It is easy to change the display and it is not expensive because the base remains the same.
You can add differents covers to the translucid form and put various things inside it.
I let you discover my project through images,…
